Wednesday, June 27, 2007

SEO Hosting Goes Live to Bring Search Engine Optimization Hosting Services to the Masses

SEO Hosting, a division of Host Gator web hosting, announced today the official launch of their search engine optimization services hosting services. In addition to all the expected SEO capabilities, this new service enables customers to optimize their web sites for search engines by hosting on multiple C classes.

The new service stemmed from customers regularly asking Host Gator for multiple C Class capabilities because of their belief that search engines will penalize sites that have the same C class and are linking to each other. With multiple C Class capabilities, customers no longer have to work with different hosting providers to overcome this problem and can consolidate all their sites on SEO Hosting.

The initial response has been extremely encouraging, and we expect the strong demand to continue. Customers are also reassured that SEO Hosting is backed by Host Gator's reputation for top-notch service and support.
SEO Hosting is on Host Gator's network with The Planet where sites are on servers at all four of The Planet's data centers in Dallas, TX and are accessible via a fully meshed and redundant Certified Cisco Network featuring ten backbone providers.

Examples of some C Class hosting plans include:

- 5 C Classes for $7 per C-Class

- 30 C Classes for $5.75 per C-Class

- 50 C Classes for $4.75 per C-Class

Every hosting plan includes cPanel and WHM Control Panel, separate C Class IPs and nameservers, Linux hosting with Apache, unlimited domains, FTP accounts and MySQL databases. In addition, all hosting plans are covered by 24x7x365 support with instant backups and no contracts required. SEO Hosting is offering a 30-day money back guarantee with instant free setup for new customers.

"With the importance of high organic rankings on web search engines, businesses are looking to maximize every advantage that will help them improve their results," says Brent Oxley, president of Host Gator. "We found that companies were signing up with multiple locations in order to host different C Classes. SEO Hosting allows these customers the ability to consolidate all their accounts onto a single server and host, saving them time and money.

"The initial response has been extremely encouraging, and we expect the strong demand to continue. Customers are also reassured that SEO Hosting is backed by Host Gator's reputation for top-notch service and support."

SEO Hosting plans to offer useful tools in the future to its customers as well as provide search engine optimization advice from guest experts on its blog.

About SEO Hosting
SEO Hosting is the leader in search engine optimization hosting services for businesses looking to maximize their web presence. SEO Hosting is a division of Host Gator, a leading provider of shared, dedicated and reseller web hosting. SEO Hosting has offices in Houston, Texas and its data center operations are co-located out of The Planet's facility in Dallas, Texas, enabling it to access Tier-1 backbone providers such as UUNet, Sprint, Level 3, Global Crossing, Verio, AT&T and AboveNet.

To learn more, visit www.SEOhosting.com.

Media contact: Edward Yang, Edward @ FirecrackerPR.com, (949) 500-6422

Source : prweb.com

Thursday, June 21, 2007

Knowing Search Engine Optimization SEO

Introduction

Webmasters perform SEO and want to get good search engine ranking in Google because it is the most popular search engine in the world. However, you must be aware that Google is very strict in fighting against manipulation of search engine ranking.

To make sure your website has potential to get top Google ranking, your SEO effort must alert the following:

Website Structure and Content Development

Make a site with a clear hierarchy and text links. Every page should be reachable from at least one static text link. The key point is a clear hierarchy, and reachable from static text link.

Offer a site map. It is a very important SEO element for Google to index your web pages and assign appropriate search engine popularity scores (link popularity) to your web pages. It is particularly useful for large websites.

Create a useful, information-rich site, and write pages that clearly and accurately describe your content with words users would type to find your pages. Google clearly states that they love information-rich website. So, SEO should emphasize on content development, and not SEO tricks.

Try to use text instead of images to display important names, content, or links. The Google crawler doesn't recognize text contained in images. If you use images, make sure you provide descriptive and accurate ALT tags.

Avoiding SEO Spam

The fundamental works for SEO is to ensure only search engine acceptable practices are used, that is, make pages for users, not for search engines. If you or your SEO company implements unacceptable SEO practices or tricks, your website can be banned and removed from search engine index. This is especially true for Google. From experience, they are very determined to fight against search engine spam.

Therefore, you must alert that you do not commit in unacceptable SEO practices listed below:

Don't deceive your users or present different content to search engines than you display to users, which is commonly referred to as "cloaking." Cloaking refers to the practice of presenting different content or URLs to users and search engines, for example, showing different content to search engines than to users, or present HTML version to search engines and present Flash pages to users. Serving up different results based on user agent can be perceived as cloaking.

Hiding text or links in your content can cause your site to be perceived as untrustworthy since it presents information to search engines differently than to visitors.

Text (such as excessive keywords) can be hidden in several ways, including but not limited to the following "black-hat" SEO techniques: white text on white background, use of CSS display:none or display: hidden to hide text, including text behind an image via DIV tag or layering techniques, small font size such as setting font size to 0. Some SEO companies believe that Google cannot detect spam if CSS tricks are used. Unfortunately, this is wrong.

Links can be hidden including but not limited to the following "black-hat" SEO techniques: link consists of hidden text, use of CSS to make tiny hyperlink such as text with one pixel high, link hidden in a small character such as hyperlink a hyphen in middle of a web page.

"Keyword stuffing" refers to the practice of loading a webpage with keywords in an attempt to manipulate a site's ranking in Google's search results. Excessive keywords in a meaningful web page can be perceived as keyword stuffing. Proper SEO must take care of this element.

Duplicate content generally refers to substantive blocks of content within or across domains that either completely match other content or are appreciably similar. Google tries hard to index and show pages with distinct information. This filtering means, for instance, that if your site has a "regular" and "printer" version of each article, and neither of these is blocked in robots.txt or with a noindex meta tag, Google will choose one of them to list.

In the rare cases in which Google perceives that duplicate content may be shown with intent to manipulate our rankings and deceive our users, Google also make appropriate adjustments in the indexing and ranking of the sites involved. Google implies that your website or whole network of websites can be penalized with low search engine rankings or removed from their index. Are you willing to take this risks and continue to build shadow websites?

For some reasons, if you cannot avoid duplicate content, Google suggests you can make use of robots.txt file to avoid Google indexing duplicated web pages or websites.

Alternatively, you can re-think of consolidate duplicated pages into 1 or expand each page to contain unique content.

Conclusion

SEO is not meaning of applying tricks to manipulate search engine ranking. SEO is about making a website search engine friendly and trustworthy, and building reputation to your website. To be search engine friendly and trustworthy, you must avoid unacceptable search engine optimization practices described above. If your SEO service provider is committing to those practices, stop to use them now and remove all spammy elements before your site get banned.

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About the author
Jimsun Lui is working as SEO director in Agog Digital Marketing Strategy Ltd, a search engine optimization company well versed in providing Chinese and English SEO consulting. He also manages a Chinese search engine optimization portal Asklui.
http://www.agogdigital.com

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Source : seoarticles4u.com

Monday, June 4, 2007

SEO-PR Co-Founder Offers Press Release SEO Training Class at Search Engine Strategies (SES) Conference & Expo in Toronto

Greg Jarboe, the industry’s top expert in press release SEO, will teach one of the four half-day search training classes at SES Toronto on Monday, June 11

TORONTO--(BUSINESS WIRE)--SEO-PR and Incisive Interactive Marketing today announced that they will offer a social media relations and press release SEO training class at the Search Engine Strategies (SES) Conference & Expo 2007 in Toronto (http://www.ses-toronto.com/). Greg Jarboe, the president and co-founder of SEO-PR, will teach one of the four half-day search training classes at the Intercontinental Toronto Centre Hotel on Monday, June 11, the day before the SES 2007 event opens.

Matt McGowan, Vice President of Marketing for Incisive Media said, “Based on the overwhelmingly positive feedback we received on our search training classes in San Jose, Chicago, and London, we have decided to expand SES Toronto to include a day of dedicated intensive workshop training. These classes can be taken in addition to the conference or independently. The added training day has been created to provide attendees with guided, hands-on exposure that puts theory into practice in a highly interactive environment.”

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